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You are here : Become a Sponsor : Benefits of Being a Sponsor

BENEFITS OF BEING A SPONSOR 
Create a FREE Training Supplier Profile  Benefits of Being a Sponsor  Procedure for Sponsorship

Companies can be an Advertiser on TrainingIndustry.com or a Sponsor of one the associated Learning Communities.

Advertising on TrainingIndustry.com is designed to provide maximum corporate exposure for major corporations. Advertising is an impression-based banner exposure strategy leveraging the heavy traffic on our flagship portal to provide maximum brand awareness and click through rates.

Sponsorship of a Learning Community has several levels of service options designed to showcase a training company's or training professional's capabilities, experience, expertise, products, and services. Every Learning Community targets specific industry executives and training professionals who utilize the web site's resources, intelligence, news, research, and other information to become informed about that segment of the training industry. For suppliers of training products and services, a Learning Community provides the most targeted portal strategy for the delivery of lead-generating information about their capabilities and services.

Click on Download Media Kit to get the complete sponsorship information packet. For additional information, including pricing for advertising and sponsor services, please call 1.866.298.4203, or email: info@trainingindustry.com.


The Top Ten Ways You Can Optimize Your Business Development Strategy through TrainingIndustry.com Advertising and Learning Community Sponsorship

1. Targeted Exposure – C-level executives, and training, sales & marketing, HR, financial services, IT, healthcare, and training professionals seeking intelligence about suppliers get direct access to information about your company's products and services.
2. Lead Generation – Participation in conferences, webinars, trade journal articles, research, and Learning Community web site exposure provide direct sales leads and connect suppliers with customers. Plus, our sponsors form partnerships to provide mutually beneficial client solutions.
3. Increased Reach – Sponsorship helps you reach potential customers that you may not realize are in the process of purchasing training products and services or outsourcing learning business processes. Our Learning Communities put your organization in front of hundreds of thousands of potential customers each year precisely when they are making these important and strategic decisions.
4. Increased Sales – Many of our Sponsors have documented increases in top line revenue attributed directly to their presence and participation in our Learning Communities.
5. Reduced Marketing Costs – For only pennies per customer contact, Sponsors are able to communicate their capabilities, experience, and expertise to hundreds of thousands of potential clients and showcase their products and services.
6. Objective Source of Information – Our Learning Communities provide a trusted, objective platform for suppliers to communicate their experience, capabilities, products, and services. Buyers seeking information about learning suppliers can peruse Sponsor submitted articles, case studies, white papers, research, news releases, and more in a non-sales oriented environment.
7. Your Custom Page – Buyers can evaluate your capabilities, products, services, experiences, and philosophy from a specially designed Sponsor custom page. The custom page also provides direct links to the Sponsor's web site, contact links to a designated Sponsor representative, and links to all of the contributions made by the Sponsor to the Learning Community to facilitate the buyer connection.
8. Direct Referrals – Our experienced staff frequently makes direct referrals to Sponsors when buyers request recommendations to meet specific learning needs for products and services.
9. Recognition as Leaders in the Industry – Sponsors of our Learning Communities are recognized by industry executives as leaders in the training industry.
10. Commitment to Quality – Our Learning Communities are committed to improving the training industry, increasing training activities, and to the success of our Sponsor partners.

There are five levels of company sponsorship for available on each Learning Community: Premier, Elite, Preferred, and Directory Listing. Take a few minutes to evaluate the services associated with each level of sponsorship as described in Procedure for Sponsorship and the Media Kit and select the package that best suits your company's business strategy. A primary benefit of all levels of sponsorship is the ability to list your company's information in the TrainingIndustry.com database of Supplier Partners. Corporate Executives use our ¨FIND A TRAINING COMPANY/PROFESSIONAL¨ search engine to identify those companies and training professionals with the capabilities to meet their training needs.

Click on Find a Training Company/Professional to go to TrainingIndustry.com’s unique supplier search engine.


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